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By Eric Johnson
Published Dec 09, 2024

Elon Musk did a lot of good stuff on his way to becoming the world's richest man—but he appears to have gone to the dark side.
Elon Musk did a lot of good stuff on his way to becoming the world's richest man—but he appears to have gone to the dark side.
Image credit: Duncan Cumming   https://creativecommons.org/licenses/by-nc/2.0/

Beneficent Businessmen vs. Elon Musk

Stuff is happening in your city, county, or town… you might want to know about it, and you can find what you need to know in our News Digest below.

Meanwhile, some tasty thoughts about good and bad capitalists. And, of course, a recipe!

"Tycoons of Silicon Valley Steer Transition for Trump's Team."

The story in today’s New York Times pissed me off, but the headline made me smile.

Tycoon. That’s a good, old-fashioned word. It conjures a businessman (and the nine people pictured on the full-page spread inside are all men) who has achieved not just vast wealth, but also political power and influence. The editor who wrote the headline might have gone with "mogul" or "baron"—both good words that describe rich people who flex their wealth.

Tycoon. It’s not necessarily a pejorative – I imagine the tycoons profiled in the Times feel pretty pumped about being branded as such. But I’d bet most readers automatically despise anyone who has achieved “tycoon” status. Sadly, infuriatingly, many successful business leaders who reach this level of power become real jerks. But not all of them—not even most of them. 

In this week’s edition of The Newsletter, Chris Neklason continues his series about some old-fashioned service organizations that dedicate their time and money to making their communities, and the world, a little bit better. This week, Chris introduces us to Kiwanis, which, along with the Lions Club, the Elks, and Rotary, was founded by a different breed of businessmen, and which still rallies business leaders to do important charitable work.

Unlike today's Silicon Valley tech bros (insult intended), the businessmen who founded these organizations recognized that it was in everyone’s interest, including their own, to uplift their communities and help those less fortunate than themselves.

Elon Musk (a man I have previously publicly admired) and his ilk are at work to rewrite government regulations and tax laws to benefit themselves. They suddenly have a lot of influence over our nation's government, and there is no evidence that they care one iota about anyone but themselves. They represent the ugliest face of capitalism, and they give everyone in our industry a bad name.

As someone who has worked in and around Silicon Valley for many years, I will gladly admit that several of my close friends are tech business leaders (only a couple might be labeled as tycoons). They're good people, running good comapanies, building a better world, and in many cases also doing very well for themselves.

I want us all to live in a world where successful business people are not all selfish jerks – and I can report today, with evidence you can find below, that we do live in that happier, more magnanimous world. For example, meet the Kiwanis.


Beneficence: Kiwanis Then and Now

Here's how two business leaders came togther to build an organization that helps millions of children worldwide.


Doing Good: Kiwanis International

Founded as a business organization in 1915, the Kiwanis Club now serves millions of children worldwide.
Founded as a business organization in 1915, the Kiwanis Club now serves millions of children worldwide.


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Santa Cruz County's Homepage

Direct your browser to https://santacruz.californialocal.com/ to catch up on the latest news in California and Santa Cruz County. Bookmark the link and visit often, there's a lot happening in your community!


Recipe of the Week

Our friends at Sacramento Digs Gardening publish a recipe from their gardens every Sunday, which we feature here so you can start your week with some yum.

See more recipes in their Taste Fall! cookbook.


Give yellow limes a try in crinkle cookies

Crinkle cookies made with ripe limes are ready for a party.
New! When ripe, the fruit is more juicy, floral than tart


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Santa Cruz Baroque Festival logo Santa Cruz Baroque Festival

The Santa Cruz Baroque Festival has been active since 1974, presenting early music as it sounded in its own era. Members strive for artistic excellence while transmitting the joy of Baroque music to future generations.

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From Our Media Allies

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Santa Cruz Local logo Map: Rezones Could Boost Housing Development in Live Oak, Soquel

Santa Cruz County supervisors on Tuesday are set to change county rules to allow taller buildings and more homes on 30 properties in Live Oak, Aptos, Soquel and other areas.

Santa Cruz Local logo Will a New Court Program Address Severe Mental Illness in Santa Cruz County?

A state-mandated Santa Cruz County court program started this month to connect services to some people with serious mental illnesses.

Santa Cruz Local logo Could a Tsunami in Santa Cruz County Reach Your Home?

If you received a tsunami warning on your phone Thursday and weren’t sure what to do, you weren’t alone.

The Pajaronian logo Vital Questions About the Rail Project

The Santa Cruz County Regional Transportation Commission’s $9 million Zero Emission Passenger Rail and Trail project study has generated heated debate and confusion.

The Pajaronian logo Cabrillo College Housing Project Taking Shape

In a little less than a year, Cabrillo College will break ground on a sprawling, multi-story housing project on its Aptos campus, a development that will offer 624 beds for students attending both the college and UC Santa Cruz.

The Pajaronian logo PVUSD Facing $5 Million in Cuts Next Year

In the coming year, Pajaro Valley Unified School District’s seven-member Board of Trustees—five of them newly elected—must cut $5 million from the budget, with more reductions likely in future years.

Press Banner logo Scotts Valley Unified School District’s Financial Review Shows Surprise Revenue Gains

Back when Scotts Valley Unified School District officials were charting a course for the 2023-24 school year, they figured they’d bring in $26.2 million in revenue and spend $21.3 million.

Press Banner logo Santa Cruz County Awarded $8M Grant for Mental Health, Substance Use Services

The County of Santa Cruz has received an $8 million grant from the California Board of State and Community Corrections Proposition 47 Grant Program to enhance mental health, substance use disorder and diversion services for individuals involved in the criminal …

KSQD logo Giving Locally: Nonprofits Shine a Light

Santa Cruz Gives is the brainchild of Jeanne Howard former publisher of Good Times weekly. It's a local crowdfunding site where people can support many local good deeds and projects in one spot. Guests are Karen Delaney and Leslie Lee …

Santa Cruz Local logo Graham Hill Housing Proposal Faces Challenges, Ownership Lawsuit

A controversial proposal for 157 new homes on Graham Hill Road faces an uphill battle in part because of water and sewer challenges, county authorities said this week. A court case that disputes the ownership of the land could be …

Hilltromper Santa Cruz logo Monarch Butterflies

A universal banner of spring throughout much of North America, here in Central California the monarch butterfly’s black-lined, autumn orange wings also herald the fall, for they roost here in winter. And who could blame them?

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Recent Local News

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Santa Cruz County Sheriff Jim Hart Gives Thanks on Departure

Read more about what departing Santa Cruz County Sheriff Jim Hart had to say in his farewell ceremony on December 10, and what's ahead for his successor new Sheriff Chris Clark following his swearing-in on December 6.

(12/10/2024) → Santa Cruz Sentinel

Santa Cruz County Board of Supervisors Advance Housing Rules

In its December 10 meeting, the Santa Cruz County Board of Supervisors moved forward with housing rules intended to make it easier to build multiple units on single-family zoned lots. Get the details behind the new rules and the state law behind them.

(12/10/2024) → Santa Cruz Sentinel

County Brings CZU Rebuild Permitting In-House

In their meeting on December 10, the Santa Cruz County Board of Supervisors voted to end a third-party contract for rebuild permitting of CZU wildfire destroyed housing and bring the work in-house. Read on about concerns about how already overtaxed planning staff will handle the additional workload.

(12/10/2024) → Lookout Local

Santa Cruz County RTC Disaster Reimbursements Slow in Coming

Find out what steps the Santa Cruz County Regional Transportation Commission is taking to receive long delayed state and federal reimbursements for storm and disaster repairs from previous years.

(12/09/2024) → Santa Cruz Sentinel

Yep. It Was a Cyberattack

In an announcement on December 6, Watsonville Community Hospital officials confirmed the multi-day computer and Internet outage was the result of a cyberattack. Read on to learn more.

(12/06/2024) → Lookout Local

Scotts Valley Town Center Project Advances With Land Purchase

In their December 4 meeting, the Scotts Valley City Council approved the purchase of the former Skypark Airport from the City of Santa Cruz. Read on to learn what's next for the Town Center project.

(12/05/2024) → Santa Cruz Sentinel

Watsonville Community Hospital Investigating Computer Network Outage

Third party specialists are investigating a computer and network outage that has Watsonville Community Hospital working with backup paper systems and files. Find out more about the outage and what's being done to bring systems back online.

(12/02/2024) → Lookout Local
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Recent Statewide News

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Newsom Pushes New Reservoir Project

In a December 10 press conference, Governor Newsom urged lawmakers to press forward in building the Sites Reservoir in Colusa County. Read on to learn more about the project, the largest new reservoirs to be built in California in the last 50 years.

(12/10/2024) → The Mercury News

What's Behind All Those Food Recalls?

Are food recalls on the rise? Yes. Read on to learn more.

(12/09/2024) → CapPublicRadio

New Sen. Adam Schiff Vows to Defend Democracy

Pledging to take on the affordable housing crisis and bring down health care costs, Adam Schiff was sworn in Monday by Vice President Kamala Harris as California’s junior U.S. senator.

(12/09/2024) → CalMatters

Polluted Communities Hold Their Breath as Companies Struggle With California’s Diesel Truck Ban

California has an aggressive mandate for zero-emission trucks, which are powered by electricity or hydrogen. But trucking companies face big obstacles — and people are still breathing dangerous diesel exhaust.

(12/09/2024) → CalMatters

How CA Ban on Bilingual Education Still Hurts Schools

It has been eight years since California voters repealed a 1998 law directing public school districts to essentially eliminate their bilingual programs. But the fallout from the state’s vacillating history of bilingual education has led to California falling short of providing a quality education not only to non-English speakers but also to students who want to be bilingual.

(12/08/2024) → CalMatters

California’s Housing Crisis Has Gotten Worse, Not Better, Over the Last 30 Years

The Public Policy Institute of California, a think tank that conducts vigorous and objective research into vital state issues, is celebrating its 30th anniversary with a series of retrospective reports.

(12/05/2024) → CalMatters

Will Feds Open a New California Immigrant Detention Center?

During Donald Trump’s first presidency, California tried and failed to ban new federal immigration detention centers from opening. As Trump returns to the Oval Office in January with pledges of mass deportations, the agency overseeing immigration enforcement has been scoping out locations for a new detention center — possibly near San Francisco.

(12/04/2024) → CalMatters

California Officials Plan for a Dry 2025 With Grim Water Supply Guesswork

Each December there’s a new version of an old guessing game about how much water will be provided to agricultural and municipal users in the year ahead.

(12/04/2024) → CalMatters

California’s Employment Safety Net Is Still Broken. Will Anyone Fix It?

Out-of-work residents fight new fraud battles. The system bleeds money. And a $1 billion technology overhaul marches on.

(12/03/2024) → CalMatters

California Democrats Plan to Crack Down on Cities That Block Abortion Clinics

California Democrats have passed two dozen laws to protect abortion access since the Supreme Court in 2021 overturned Roe vs. Wade. New bills are on the table.

(12/02/2024) → CalMatters

5,000 Bills Is Too Many. California Legislature Sets New Max on Legislation.

Reflecting concern about too many bills, Assembly Speaker Robert Rivas lowered the number legislators are allowed to introduce.

(12/02/2024) → CalMatters

California Birth Centers Are Shutting Down. A Lawmaker Has a New Plan to Help Them

Birth centers are midwife-run facilities that deliver babies outside of hospitals. They have struggled to stay in business in part because of strict state licensing requirements.

(12/02/2024) → CalMatters
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Government Announcements

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12/10/2024 - Santa Cruz County to Absorb 4Leaf Inc. Services as Contract Ends

County of Santa Cruz   (12/10/2024)
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12/10/2024 - County of Santa Cruz Board of Supervisors Approve Rezoning Parcels for Housing Development

County of Santa Cruz   (12/10/2024)
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12/10/2024 - End-of-Year Update: Green Valley Road Multi-Use Project

County of Santa Cruz   (12/10/2024)
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12/10/2024 - Santa Cruz County Board of Supervisors Approves SB-9 Ordinance to Increase Housing Development in Single-Family Zone

County of Santa Cruz   (12/10/2024)
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Riverside Natural Foods Inc. Issues Voluntary Recall of Select MadeGood Granola Bar Products Over Potential Presence of a Piece of Metal

Riverside Natural Foods Inc. is voluntarily recalling certain batches of MadeGood granola bars due to the potential presence of a piece of metal in the product, which, if consumed, may result in a safety hazard. The health and safety of our consumers is our highest priority. This recall is being ini
United States   (12/09/2024)
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Borsari Food Co. Recalls - Bloody Mary Mix - Due to Possible Health Risk

Borsari Food Co of Jamestown, NY is recalling all of its Bloody Mary Mix due to undeclared allergens. People who have an allergy or severe sensitivity to fish (anchovy), or soy that are not declared on the label run the risk of a serious or life-threatening allergic reaction if they consume these pr
United States   (12/09/2024)
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Reser's Fine Foods, Inc. Recalls Select Lots of Sprouts Farmers Market Gyro Family Kits Due to Potential Salmonella Contamination

Select lots of Gyro Family Kits were recalled from Sprouts stores on 12/06/2024 after being alerted by their supplier Reser's Fine Foods, Inc. of potential Salmonella contamination of the cucumbers within the tzatziki sauce. No illnesses have been reported to date.
United States   (12/09/2024)
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December "What's Happening" Newsletter

City of Scotts Valley   (12/06/2024)
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Winter/Spring Activity Guide

City of Scotts Valley   (12/06/2024)
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F&S Fresh Foods Recalls Mediterranean Inspired Party Tray Because of Possible Health Risk Due to Potential Salmonella Contamination

F&S Fresh Foods, Riverside, CA is recalling Mediterranean Inspired Party Tray 22 oz. The recall was initiated after F&SFresh Foods was notified that Grecian Delight Tzatziki sauce supplied to F&S Fresh Foods may be contaminated with Salmonella because it contains cucumbers recalled by Sunfed Produce
United States   (12/05/2024)
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