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Santa Cruz County Business, Economy & Jobs Articles



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Informational Meeting Set for Newly Formed Ben Lomond Village Alliance

Ben Lomond Village Alliance (BLVA) is inviting all residents and businesses to an informational meeting about its newly formed Village Alliance.

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Strictly Business | Igniting Connections: The Resurgence of Networking in the SLV Business Community

A quiet revolution is underway in Santa Cruz Mountains’ lush valleys amidst the towering redwoods and winding creeks. It’s a tale of resilience, community and the enduring power of connections—the resurgence of networking in the San Lorenzo Valley (SLV).

Good Times logo LOCAL NEWS
Capitola on the Mend

The Wharf House Restaurant and the Boat and Bait Shop on the Capitola Wharf were torn down and toted away over the past few weeks as part of major repair and rebuilding of the historic landmark.

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Live Oak Board Cuts 7 Teachers, Staff

The Live Oak School District Board (LOSD) approved laying off at least 16 workers Fiscal Stabilization Plan with contentious layoffs needed to save the District from insolvency on March 6. 

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Rep. Panetta, Monterey Bay Economic Partnership Host Broadband Expansion Roundtable in Boulder Creek

U.S. Rep. Jimmy Panetta, in collaboration with the Monterey Bay Economic Partnership, recently convened a community roundtable on the expansion of broadband and cellular service in Boulder Creek.

Good Times logo LOCAL NEWS
Santa Cruz District Says No to Pot Store

Santa Cruz City Schools voted to “declare its opposition” to the opening of a cannabis dispensary near Santa Cruz High School at a meeting on Feb. 28 in part of Emily’s Bakery.

CalMatters logo STATE NEWS
Californians Face Higher Costs for Goods and Services Than Before the Pandemic Despite Inflation Slowing

The consumer price index shows services are mostly responsible for persistent inflation, but prices for food and other goods in California remain high.

The Pajaronian logo LOCAL NEWS
Supervisors grill AT&T over landline service plan

If the California Public Utilities Commission (PUC) approves a proposal next month by AT&T to end landline service statewide, people living in rural areas where there are no other viable options will be able to keep their landlines.

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Publishing in Paradise

Based in California’s most iconic vacation spot, Katherine Hill celebrates Tahoe Guide’s 42nd birthday.

Santa Cruz Local logo LOCAL NEWS
Capitola Mall redevelopment stalls on affordable housing plans

Plans to redevelop the Capitola Mall have stalled since 2019. (Jesse Kathan — Santa Cruz Local)
CAPITOLA >> Capitola city staff want to spur development of the Capitola Mall by allowing taller buildings. But hundreds of required affordable homes make …

Image caption: A new law seeks to prevent cars from speeding, which causes about one of every three traffic fatalities.
If Drivers Won’t Slow Down, Proposed Law Requires Cars Do It for Them

“Intelligent” speed-limiting technology will be required in all new California cars starting in 2027, if a new law authored by San Francisco Senator Scott Wiener passes.

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Silicon Valley Billionaires vs. Bay Area’s Housing Crisis?

In NYT’s “The Farmers Had What the Billionaires Wanted,” we meet a man who wants to build a city in the middle of nowhere, and folks who are slowing him down.

San Lorenzo Valley Post logo LOCAL NEWS
Humble Sea Tavern Reopens

Community Embraces Felton Taproom

Image caption: The roundabout joining Highway 12 and State Route 113 in Rio Vista, just south of the site for a proposed new city of 400,000 people.
Solano County May Get to Vote on New City in November

California Forever, the company behind a proposed new city in Solano County, will submit a ballot measure seeking an exemption from local laws to allow development on the massive project to proceed.

Featured

Water is a human right under California law, but it doesn’t always work out that way.
Agriculture and Water Shortages in the State’s Breadbasket, Explained
There are many causes contributing to this crisis. And as you may already know, this situation really is nuts.
The cycle of crime and homelessness is escalating, but it doesn't have to be that way.
Homelessness and Crime in California: Even More Complex Than You Think
What causes the cycle of homelessness and crime, and how to stop it.
Thousands of homeowners have been kicked off their fire insurance policies.
California Fire Insurance Crisis: How the State Helps Homeowners
The state tries persuading insurance companies to cover homes in fire zones.
Moss Landing in Monterey Bay is the world’s largest battery storage facility for solar and other renewable energy.
Solar Power and California’s Clean Energy Goals
How the sun is helping push the state toward 100 percent renewable energy.
Owning homes is the primary way the middle class builds wealth, and an option no longer available to most Californians.
Is California’s Housing Crisis Making Inequality Worse?
California has some of the worst economic inequality in the United States. Is housing a cause? Could it be a cure?
Though life expectancy has declined in recent years, Californians still live longer than most Americans.
Want to Live a Long, Healthy Life? Move to California
Californians live longer than people in all but three states, but not all counties are equal.
They help feed the whole country, but life for California’s farm workers remains a struggle.
How California Feeds the Country
California, a state known for high-tech and show business glitz, is also America’s farming powerhouse.
Zoning laws tell you what you can and can't build on the property you own. How does government get away with that?
How Zoning Laws Shape California and Society
Zoning is everywhere, but is it a way to regulate development or a tool for social engineering?
How California reclamation districts turned millions of acres of wetlands into fertile agricultural land, starting in the earliest days of the Gold Rush.
Reclamation Districts: Turning ‘Swamps’ Into Farmland
From its earliest days as a state, California has been trying to turn marshes into productive land.
Long-duration energy storage, such as this thermal energy storage facility, allows renewable energy sources to operate at full capacity without overloading the power grid.
How California Leads the Race For Long Duration Energy Storage
For renewable energy sources such as solar and wind to be viable, ways to store the power they create are essential.
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