Visit Santa Cruz County

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303 Water St, Suite 100, Santa Cruz, CA 95060

(831) 425-1234

This private, nonprofit corporation serves as the official visitor marketing entity for Santa Cruz County.

Visit Santa Cruz County works to attract tourism, enhance the visitor experience, and pump up the area economy by promoting the region as a year-around destination for tourists, business travelers, and the film industry.

Connecting With Community Groups in Santa Cruz County

Santa Cruz County community groups and nonprofits play a fundamental role in making this a safe and thriving place.

Consider getting involved by volunteering your time, donating money, or both. Above you can learn about what services Visit Santa Cruz County provides to the community and easily volunteer, donate, register for services, or connect with them on social media. Visit the Santa Cruz County Community Groups directory to see a comprehensive list of organizations on all subjects that are relevant to creating a vibrant local community.

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Visit Santa Cruz County CEO Eyes International Markets, Expanded Business Travel

11/15/2023
As the new head of Visit Santa Cruz County, Terence Concannon is not only aiming to bring in visitors from emerging markets but also to help build South County’s tourism infrastructure—all without alienating county residents in the process.